Show up on Google when local customers search.

What we actually do

Three things, in this order. We fix the technical problems that stop Google from reading and ranking your site. We set up and manage your Google Business Profile, which is the listing with the map, the reviews and the phone number, and where most local calls come from. Then we write pages and articles that answer the exact questions your customers type in.

• Technical fixes: site structure, speed, and making sure Google can index every page
• Google Business Profile: set up properly, kept current, reviews managed
• Pages and articles written around what your customers actually search for
• A monthly report in plain English: what ranked, what called, and what it earned

Four ways to buy it

Fixed scope, fixed price, quoted in writing after the free review. Most people start with the Snapshot.

• SnapshotOne-time. A full technical audit of your site, a look at up to five competitors and the searches they win that you do not, and a one-page plan for the month. Yours to keep whether or not you hire us for the rest.
• LoopMonthly. We track your keywords, fix or write a few pages every month, chase the links worth having, and send one report that says what ranked, what called and what it earned.
• Map PackYour Google Business Profile against the businesses beside you on the map: categories, reviews, posts, photos, and a before-and-after of where you show up around town.
• Own-It ContentPages and articles every month, planned as a set so they build on each other, published on a site you own.

How we measure it

We do not guarantee rankings, and nobody honest does. We report on calls, leads and revenue that came from search, using the numbers in your own Google Search Console, which you can check without us. If the work stops paying, you will see it in the same report we do.

Our own tools, tested on our own sites

The search tooling we use runs on servers we own. The keyword and competitor data comes from a metered provider that sees your domain and the searches we are targeting, and nothing else: no documents, no customer list, no unpublished copy. We ran the same audit on our own sites, Bay Street Wire, US National Wire and selke.ai, before offering it to anyone.

Why rankings beat ads

A Google ad is a meter. The moment you stop paying, the traffic stops, and nothing you spent stays with you. A page that ranks keeps sending customers while you sleep, and the authority it builds belongs to your domain for good. We are not against paid search. We are against paying rent and calling it ownership.

Local first

We work across Southern Ontario, from Kingston to the Golden Horseshoe. For most businesses in that corridor the search that matters is not a national keyword. It is somebody within twenty minutes of you with a problem right now. That is where we start.